Identify new pathways into an account and multi-thread with ease

Step 1: Find your account in companion

Every day, your companion will identify the contacts from your accounts that you should reach out to today.

So instead of spending hours researching your prospects, you can spend your limited time on valuable, timely outreach

Step 2: Look out for signals that can get the deal progressing again 

Different companies and reps find different signals more valuable. They can all work, but you have to tailor your outreach accordingly.

Sales Companion gives you fresh insights into your accounts so you know who else you should be reaching out to to keep the deal moving.

A play I love is identifying new joiners in the company, especially champions/ users from a previous company.

New buyers spend 70% of their budget in the first 100 days, and having a decision maker who has already used your product is a factor in removing any initial risk-aversion.

Step 3: Start connecting with the right decision-makers 

In your Companion browser extension click into the account and scroll down to  'Recommended Contacts'. 

This is an AI-driven list of highly recommended contacts within the account, ready for you to prospect.

So whenever a your account has a new-joiner,  you'll be the first to know.

Each contact record includes the correct mobile and email for that individual and can be easily exported into your CRM or sales engagement tool.

You'll also be able to see other relevant account signals, for example if the account received funding, currently hiring for roles in your ICP or showing intent for a specific technology so you can personalised your outreach even more.

Now it's time to turn these technographic signals into results. Here's some of the emails I've used to engage new contacts in accounts to progress the deal.

The first example is one I'll use when Sales Companion has alerted me that someone from an existing account has joined a company.

I'll use this template when Sales Companion alerts me to recommended contacts based on various signals. In this example, the account is actively hiring for roles within my ICP, allowing me to break through the noise more effectively.

I'll use this template when Sales Companion alerts me to recommended contacts based on various signals. In this example, the account is actively hiring for roles within my ICP, allowing me to break through the noise more effectively.