We know that marketers always need prospects and customers to open their emails. Whether you're promoting your next webinar, nurturing leads or announcing a product launch – there's a good chance you'll need to rely on emails to get the job done.

However, it’s not enough to create and send a single email. You need to learn how to level up the way you utilise e-mail and corresponding data to improve your marketing strategy. Start reaching interested people at the right time - with exceptional content to boot.