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Live Webinar

Kill the MQL!

How to promote paid content to generate opportunities 💸

Register Now!

Speakers:

kate

Kate Terry

Demand Marketing Manager,

Turtl

jonny-butler-headshot

Jonny Butler

Demand Generation Manager,

Leadfeeder

liam

Liam Bartholomew

Global Head of Demand Generation,

Cognism

Live Webinar: Tuesday 20th October, 3-4pm BST

It's time to rethink how you run B2B paid ads.

We all want to reduce our Cost-Per-Lead (CPL), but we also need *useful* leads to create revenue.

Where could you improve your paid strategy? How can you reduce waste, and generate more opportunities?

 In this webinar, we will discuss: 

  • Should your B2B content be gated?
  • Does your content generate *qualified* leads?
  • How can I keep paid costs reasonable, but still maintain targeting?
  • What channels are best equipped to deliver good leads?
  • How should I measure my paid channels?

Find out more about Cognism

Request demo