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B2B Growth Marketing

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Alice de Courcy

Head of Marketing, Cognism


Charlie Taylor

EMEA Marketing Manager, G2


Karla Rivershaw

Head of Marketing, Turtl

Available on demand

B2B Growth Marketing: Hacking your way to predictability.

The goal of any marketing team in a scaling business is to drive qualified demand that converts at a predictable rate. However, getting to this state can take many iterations.

The aim of this webinar is to share practical advice, real-world examples and key lessons from some of today’s top SaaS marketers so that you can learn from their mistakes and start trying those things that work to have a real impact in your business today.

In this live broadcast, we discussed:

  • Channel testing and optimisation: which channels convert?
  • Content plans that can get you to page 1 of Google
  • Low hanging fruit and MVP marketing
  • Marketing team structures and roles
  • Tops tips and tricks from leading SaaS marketers

Find out more about Cognism

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