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Webinar

Demandism Live - Episode 1

At Cognism, we often speak about making the switch to demand gen versus lead gen. But how does one actuallymake this happen? 

Join Alice De Courcy in conversation with our very own marketing legends -  Liam Bartholomew and Fran Langham - as they break down how to make the move from lead gen to demand gen. 

They'll cover gated vs ungated content, structuring paid campaigns for success, measuring the impact of demand gen and more.

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